PinnedYannick BikkerinThe StartupThe 7 Most Creative Examples of Habit-Changing NudgesFrom speed camera lotteries to piano stairs: a collection of 7 nifty nudges spotted in the wildAug 15, 20192Aug 15, 20192
Yannick BikkerinCuriousThe Biggest Bluff: Summary and Book ReviewHow poker is the ultimate metaphor for lifeFeb 20, 20211Feb 20, 20211
Yannick BikkerHow My Medium Articles Rank #1 on Google — and How Yours Can, TooSix SEO tips to skyrocket your search rankingsSep 10, 20203Sep 10, 20203
Yannick BikkerinBetter MarketingThe Rory Sutherland PlaybookAn Ogilvy executive’s best behavioral science & marketing adviceAug 25, 20204Aug 25, 20204
Yannick BikkerinBetter MarketingHow Snickers’ Hungerithm Boosted Their Sales by 70%They mixed creativity, AI, and good old emotionsJul 18, 20202Jul 18, 20202
Yannick BikkerinBetter Marketing19 Actionable Tips to Grow Your Medium AudienceBite-sized lessons to attract more readersJun 30, 20205Jun 30, 20205
Yannick BikkerinBetter MarketingWhat the Ketchup Squeeze Bottle Can Teach Marketers2 sticky lessons from 2002’s upside-down ketchup revolutionJun 24, 20203Jun 24, 20203
Yannick BikkerinThe StartupBusiness Lessons From the Bestselling Book “Alchemy”What marketers and managers can learn from Rory SutherlandJun 11, 2020Jun 11, 2020
Yannick BikkerThe One Habit That Helps Me Come up With New Writing IdeasWhy you should always write down your ideasJun 6, 20202Jun 6, 20202
Yannick BikkerinThe StartupHow to Beat the Afternoon Slump4 tools to stay productive in the face of fatigueMay 12, 20201May 12, 20201